Sugar Labs Design Backstory

   
   
   
   
   

The design of the Sugar Labs logo was an opportunity to create a coherent visual identity for both the revolutionary educational software and also the organization behind it - a growing community of volunteers from diverse backgrounds and professional disciplines.

A simple, typographic approach was used for the logo to set it apart from the primarily iconographic Sugar. The conceptual link to the user interface is color, applied to the letterforms through an outline and an interior color - the same technique used to represent identity in the interface for icons of children and activities.

Twelve possible color combinations speak to the diversity of the Sugar Labs community. Used to distinguish sites within the Sugar Labs network, such as the Sugar Activities portal and the Planet Sugar blog, color also served as conceptual direction for the design of the main website.

While the wiki is an essential communication platform for community members, a "static" website was needed for conveying basic information to the general public and the two main target groups--parents and teachers. The objective was to design a highly functional website that clearly communicated the goals and philosophy behind Sugar and Sugar Labs, and directed interested people to the wiki or related content hosted on other sites within the Sugar Labs network.

From an aesthetic standpoint, the static website provided another opportunity to extend the visual language introduced with the logo. While other sites within the Sugar Labs network use a specific logo and color combination, www.sugarlabs.org is conceptually represented as the "umbrella" site by not conforming to a single color scheme, but instead incorporating all colors. The website playfully interprets this notion by displaying a different color combination every time a page is visited.

A highlight of the new website is a graphic narrative illustrated by Dongyun Lee that communicates the vision for how children will use (and in many cases are already using) Sugar in the classroom and at home.

Visually, Dongyun imagines Sugar as a pervasive and unbounded medium--separate from any particular device or physical location--creating connections and new possibilities for interaction among children."

Christian Marc Schmidt is currently a senior designer at Pentagram in New York, where he helped design the Sugar user interface together with Lisa Strausfeld and her team.

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  • Oh, come on Michael. Do you really think anything that was said on OLPC News would have had much …

    Comment on Goodbye One Laptop per Child

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  • Hi!

    I bought 2 "Tablets OLPC." I had to return because the two did not work. O …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • Dear sir
    I have one question to sir?

    -1 why XO Tablet children play OK but when h …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • Dear sir
    I have one question to sir?

    -1 why XO Tablet children play OK but when h …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • Dear sir
    I have one question to sir?

    -1 why XO Tablet children play OK but when h …

    Comment on Guest Post: My XO Tablet Technical Review and First Impressions

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  • Bonjour Mokifisi!
    Je suis bien d'accord avec vous. Je travaille depuis 4 ans dans un petit …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • You just follow the same route upstream how you got the 2XO Tablets? How did you get them? Bring …

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  • └ quelle adresse envoyer mes deux XOTablet qui ne fonctionnent pas?

    At what address to s …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • That's called "Death on arrivals". They happen. That's why there's always some additio …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • What is a shelf XO? If you tell me what did you buy and from whom, perhaps I will have a suggest …

    Comment on Goodbye One Laptop per Child

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  • Voici mon message en franšais...

    Bonjour,
    Je viens d'acheter 2 tablettes XO. Les d …

    Comment on The XO Tablet - A First Impression in 750 Words

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  • I just bought 2 shelves XO. Both tablets are not working. One does not start and the other touch …

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  • I just bought 2 shelves XO. Both tablets are not working. One does not start and the other touch …

    Comment on Goodbye One Laptop per Child

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  • I just bought 2 shelves XO. Both tablets are not working. One does not start and the other touch …

    Comment on Goodbye One Laptop per Child

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  • OLPC is not death; eg. this One Laptop per Child San Francisco (OLPC-SF) June 21, 2014 Meeting a …

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